T-W1N — your digital twin
Created automatically for every person. Private to you, invisible to
colleagues, and acts as you — through your accounts, with your
access. You don’t hire it; it’s simply yours.
Hired teammates
Colleagues you onboard deliberately. Each has its own identity —
its own workspace account, contact details, app profiles, and access —
visible to and usable by the whole organization.
The essential difference: whose identity?
T-W1N is a stand-in, not a separate person. In its own words:I’m here for you, specifically. When you connect your workspace, I act through your accounts and show up as you, not as a separate identity on the side.Emails it sends from your workspace come from you; files it touches are the ones you can reach; and it talks only to you — never to your colleagues or external contacts directly. Even its contact details are a platform-level routing layer rather than personal identity: shared numbers and addresses where incoming messages are matched to your verified identity and routed to your twin. A hired teammate is a genuine new colleague. It gets its own name, persona, and voice; its own dedicated Google or Microsoft account with its own gated access to files and apps; its own phone number, email, and WhatsApp; its own profile on Teams and Slack; and its own integration credentials. Everyone in the org can find it, message it, and work with it — and it can talk to anyone, human or virtual, under the response policies you control.
Start with twins, hire as you grow
For most organizations the right sequence is:Everyone gets their T-W1N first
It’s automatic, it’s free of setup ceremony, and it piggybacks on each
person’s existing account — one OAuth connect and it’s productive
inside their inbox, calendar, and files. Individual productivity,
solved.
Hire dedicated teammates when workflows outgrow one person
The signal is work that has a defined scope and a shared audience:
multiple stakeholders need access, several people need to message the
same assistant, or a process needs its own mailbox and file
permissions rather than borrowing someone’s. That’s when a hired
teammate with a dedicated account earns its keep.
Sometimes a piece of work has outgrown a generalist and would be better owned by a dedicated colleague — one defined scope, its own identity, its own clock, a shared audience that isn’t just you. When I see that shape, I’ll name it plainly and propose what the colleague would be, what they’d own, and how we’d hand work to them. If you say yes, I set them up and pre-seed them with what we’ve already decided.
What’s in this section
T-W1N vs hired teammates
The identity model in depth — accounts, access, contact details, and
integrations.
Onboarding a teammate
The hire flow: persona, voice, workspace account, computer — and life
after hiring.
Liaising across the team
How hired teammates work with everyone — people and assistants alike.